Where your competition is in South Carolina
The largest concentrations of restoration companies in our South Carolina data are in Columbia, Greenville, Myrtle Beach, North Charleston, Simpsonville, Charleston, Greer and Rock Hill. Competition for the map pack is heaviest there, and so is the reward: the same review count that dominates a small town is invisible in Columbia.
The map pack in South Carolina
The map pack is a three-slot race, and in South Carolina it is won by review count and recency far more than by rating: 89.7% of South Carolina restoration companies are already at 4.5 stars or better, so stars do not separate anyone. The 75th percentile is 79 reviews and the 90th is 181. Those are the numbers to plan around, not the median.
The website gap in South Carolina
9.3% of South Carolina restoration companies list no website on their Google profile, fewer than the national 14.8%. Nationally, restoration companies with a website have a median of 22 reviews against 2 without. A five-page site with tap-to-call and a page per service is the cheapest gap to close.
Hours and after-hours calls
85% of South Carolina restoration companies list themselves as open 24 hours. If you take after-hours calls, say so in your profile hours, because Google shows "Closed" in red on a profile that says it is closed. If you do not, list real hours and let missed-call text-back cover the gap, so the caller gets a reply instead of dialing the next name.
How South Carolina compares
Of the 50 states in our data, South Carolina ranks 21st for the number of restoration companies, 8th for median review count, and 35th for the share with no website, so a website alone will not set you apart here. The review bar is higher than in most of the country, so plan on a steady review habit rather than a one-time push.
| State | Listed | Median reviews | No site |
|---|---|---|---|
| South Carolina | 214 | 32.5 | 9.3% |
| Alabama | 185 | 16 | 12.4% |
| Delaware | 33 | 18 | 21.2% |
| Florida | 1,662 | 13 | 20.6% |
| Georgia | 595 | 18 | 16.8% |
| Kentucky | 139 | 16 | 16.5% |
| Maryland | 274 | 14 | 13.5% |
| Mississippi | 64 | 30.5 | 9.4% |
| North Carolina | 277 | 46 | 6.9% |
What to do first in South Carolina
- Set a review velocity. One review per job day, asked at the door, moves a 32.5-review shop past the South Carolina 75th percentile (79) within a year. The guides have the scripts.
- Finish the Google profile: primary category, every service you offer, real job photos, and hours that match reality. It is free and it is where South Carolina customers decide.
- Turn on missed-call text-back. Run the calculator with your own numbers to see what unanswered calls cost.
- Then, and only then, spend on ads. Pointed at a profile with 32.5 reviews and no website, ads pay for your competitor's education. Pointed at a finished profile, they work.
The full national picture, with percentiles, ratings and hours, is in the benchmark report. The method is on the about page.